Questions, answered plainly.

Two products that each work perfectly well, and stop working when they meet. L-ascorbic acid vitamin C needs an acidic environment; retinol degrades in one. An AHA destabilises the niacinamide applied after it. Neither product is faulty and neither needs replacing — they are in the wrong order, or the wrong session. The B&E Edit finds those pairs on your shelf and sequences around them. The retinol and vitamin C case, in detail.

You photograph a single product or your whole shelf. The app reads the packaging, identifies each item, and pulls in its formulation — concentrations, actives, pH where it matters. There is no barcode to find and nothing to type.

You will be asked to confirm it rather than left with a silent gap. A product we have not catalogued can be added by hand, and it joins the database for everyone after it. Decanted products, travel sizes and anything whose label has worn off are the usual culprits.

A maintained database of ingredient interactions, built from the dermatological literature and reviewed on a schedule rather than assembled once. Every flag the app raises is a rule we can show you the reasoning for. It is not generated on demand, and it is not an opinion.

No. The B&E Edit is not a medical device. It does not diagnose, treat or prevent any condition. It sequences products you already own, and it will tell you when a question belongs to a clinician rather than to an app.

No, and we do not sell skincare. The audit works on what is already in your bathroom. If the conclusion is that you own too much of one thing, we will say so — but the product of this app is a protocol, not a basket.

As many as you own. There is no shelf limit on a subscription.

You log the date and the procedure. The app suspends the actives that should not go near recovering skin — retinol, acids, vitamin C — and restores each one at the right interval rather than all at once. The windows differ by procedure and by depth. The full timetable is here.

Yes, and you should tell it. The app records that you are on a prescription topical as a category, never the drug name, and sequences more conservatively around it. Anything your prescriber has told you overrides anything the app says.

That is who it was built for — established protocols, real money already spent, and often professional treatments in the mix. It works at any age. It simply assumes you own more than three products and have been doing this a while.

$29.99 a month, or $149.99 a year — a saving of $209 against paying monthly. Both include a 14-day free trial.

One complete audit of your shelf, free, in exchange for an email address. Not a sample and not a teaser: the conflicts, the sequence, and the reasoning behind both. No card required.

Access to the subscription features stops and you are asked whether you would like to continue. Nothing charges, because we never took a card. There is no auto-renewal to remember to cancel, and no charge to discover on a statement.

Any time, from your Apple account settings, like any iOS subscription. Cancelling stops the next payment and your access runs to the end of the period you have paid for. Delete your account and your shelf and personal data go within thirty days.

The first 250 members pay $99 a year, and that price is held for three years. It opens at launch, to the waitlist first.

They are stored on your account so your shelf can be displayed and re-audited without you photographing everything again. They are encrypted in transit and at rest. They are not used for advertising, not sold, and not used to train anyone’s models. Delete your account and the images go with it, within thirty days.

Yes, and the detail matters. Skin condition flags and procedure dates are stored against your account and used for one purpose — making your audit accurate. Prescription use is recorded as a category, never as a drug name. We do not sell your data, and we do not use your skincare or health information for advertising. The full policy is here.

Apple processes payment, under Apple’s own policy. Klaviyo holds your name and email for the emails you asked for. Product and ingredient data is sent to OpenAI to generate the plain-language explanation of each conflict. Nobody else.

On iOS, through TestFlight first, then the App Store. The waitlist is the queue: early access and founding membership both go to that list before anyone else. Join it here.